Cars have changed a lot since the old days. Today, the auto body industry is worth about $42 billion, and it is both more difficult to get significant car scratches than it used to be; and also more expensive to get them repaired. Where years and years ago Ford was famous for saying that any color was fine for a car as long as it was black, today you can get your car in any color you can imagine. When you get scratches and dents, you can not only get a generic paint touch up kit, but a specific car touch up paint kit for whatever brand of vehicle you’re driving: Mercedes touch up paint, BMW touch up paint, or Chevrolet touch up paint to name just a few. The world of automotive paint has changed immensely since Henry Ford’s day.